Maura Thomas Website Redesign
Maura Thomas is an award-winning international speaker, trainer, and author on individual and corporate productivity and work-life balance, and the most widely-cited authority on attention management. This project involved a full redesign of her branding and website. We focused on presenting her information in a logical, user-centered way that would increase leads.
For the second version of her website we worked on a logo redesign, website strategy, information architecture, user experience design, user interface design, WordPress development, and SEO.
The new website converts 30% better than the old website.
strategic consulting, branding, information architecture, UX/UI, css, development, WordPress, Divi
Since Maura is a speaker, author, and trainer, she was interested in rebranding herself under just her name. We also decided it was time to update her color palette and fonts.
After determining the content, we lay it out without any colors or formatting to make sure that…
- We have all the content we need
- It’s presented in a way that will be logical for the user
- There are clear calls-to-action
Empowered Productivity Wireframe:
Training for Leaders Wireframe:
Attention Management Wireframe:
Once the wireframes are approved, we add colors, fonts, photos, and graphics according to the client’s branding.